Report: Nearly 60 Percent of Searches Now From Mobile Devices

Google officially announced that more than 50 percent of search queries globally now come from mobile devices. But we don’t known exactly whether 50 or 60 percent that is varies significantly by country. Share of online searches initiated on a mobile device, by industry:-

Screen-Shot-2016-08-03-at-11.25.26-AM-800x307.png

In the above picture the highest percentage with category of mobile volume was “Food & Beverage,” with 72 percent and the lowest percentage with category of mobile volume was banking, with 39 percent (or 61 percent on the desktop).

Another interesting facts is mobile queries are slightly longer than PC search queries. For example, in Food & Beverage, average PC query strings were 13.8 characters, mobile queries were at 15.5 characters (just over two words).

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